Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Camille Chevalier-Karfis · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The packages include the ability to reveal the text in English if needed, hear the French spoken in three speeds and practice exercises. French Today is a complete method, Camille has a Facebook page with videos etc to practice and learn French, a signup for weekly emails and more. All well presented.
As an intermediate French speaker I struggle to find learning content tailored to my needs. So many apps are geared towards beginners. I am left to sort through authentic content by myself. After taking the free placement test on Camille’s site she paired me with content that is understandable yet challenging. The perfect blend to make me feel confident, curious, and engaged. I am learning new things while reinforcing what I already know. She is an expert educator who teaches street and textbook French at the same time.
Camille’s method of teaching French is absolutely amazing! How she uses an actual storyline to teach French you’ll actually use is great. She also does an awesome job breaking down verbs, conjugations, grammar, and expressions. Pretty unique to this method is Camille’s use of 3 different “speeds”. If you know anything about French, you’d know that written and spoken French are almost like 2 separate languages. Camille does a great job helping to bridge that gap by teaching both ways using the “speeds”. “Street” French includes the common gliding and pronunciation differences in natural, spoken French. I’ve learned so much with this method! The only reason I didn’t give it 5 stars is because the fastest “speed” is too slow. I wish there was a way to play it back faster so it actually sounds like the French do talking to each other on the street. (a lot faster)
Learn French The Smart Way - A serious approach to learning both traditional and modern French. Grammar, pronunciation and vocabulary specifically exp...