Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vajro Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love all of the super cute styles that Laci discovers for Carpe Chic!! I followed her on FB for a long time, and sometimes I would get notifications, sometimes I wouldn’t and I would miss seeing several things!! The app is so convenient! I not only get notifications but I don’t have to bug her to see if something is available in my size!
This boutique has just about any style you could want! She has shoes, coats, hats and jewelry to go with almost all of her pieces! The app makes it simple to find what you are needing and I LOVE how they introduce all of the behind the scenes help that makes this boutique run efficiently. Laci is the the sweetest person and is always willing to help when needed! She may live in a small town and have a boutique in her house but boy is she successful! Thanks Laci for making our community that much better!
I love the simplicity of the app. Last week during launch I was able to get two of the shirts I wanted within a few minutes. No scrolling through Facebook and putting my email. Just a simple add to cart and then checked out. Oh and..I get notifications from the app. No more dealing with wondering if I’ll actually get a fb notification. 😬😀 Super excited to have an app.
I am first and foremost a mother and wife. These things come before anything else. I am also a personal trainer. I became passionate about fitness aft...