Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ketchapp · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As far as the game itself goes, I’d give it three stars. It works well, but the tiny area you’re restricted to makes it incredibly difficult to do anything resembling a combo, so any depth the game could have had is lost. I like the minimalist aesthetic, but it’s not enough to keep me coming back. The reason I’m giving this two stars instead of three is because there’s no way to pay to remove ads. I think Ketchapp knows this game is pretty weak, and that’s probably why you don’t get the option (so they can still make money). I think I could have enjoyed this more if they let you pay for no ads, and I can’t imagine them changing that. Ketchapp’s other games are good, so this is kind of disappointing.
I think this game is a great past the time type of game but I really hate how the whole screen isn’t being being utilized. It’s condensed to this tiny section where I feel you can’t progress as much as you could in the game. Also I absolutely hate the opposite side shooting method of the ball release. I genuinely hate when games do that. Please let me direct the arrow in the direction the ball needs to go & not the opposing way. In my opinion the game would still be pretty challenging if that feature was allowed. All in all I do enjoy this game aside from those two major issues for me.
So now when you combine 5 balls, you’re rewarded with 3 (rather than 4) more to use and 2 are ejected onto the playing field. This means you won’t gain any extra balls to use, since you’re losing 5 and gaining 5. But see what happens when two large balls combine, whose summed size is larger than 5 (i.e. two balls of size 3)... you still get 3 balls with 2 ejected. That means you lose balls to use. This means to do well you have to always combine small balls into larger ones and make sure their sum isn’t larger than 5, else you’re losing balls to use... and given that you start off with 28 balls and 5 colors, that isn’t a lot of leeway!! Also the grey balls don’t help that much either, and remove 2 balls or more (since they themselves aren’t useful, and they DESTROY balls). So the game is absolutely impossible
Fuse balls together to get bigger balls, and blow them up in order to get a high score!