Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ofcom · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Where did Ofcom get their data from? Let me guess, the likes of Vodafone,EE,O2,Three etc! They have been lying to their customers for years, ‘the signal in your area works fine’. I don’t even have enough signal outside for O2 for a call, yet alone any other network. Ofcom state that it has a complete across the board green stars! Look at the map and if they are not sure they use a ‘chance’ of a signal in their positive results. Shame on you Ofcom! You are meant to be regulating the mobile phone operators to ensure a decent service! Bring down the fees for the customers like us who do NOT get a good signal for ANY of the networks! Why should we pay the same as people who get good signal. You have known this for years and are full of empty promises! Try and make a call in your car and it just cuts out! Shocking!!!!! Do something about it Ofcom NOW.!!
I’ve not been using it long but after recently upgrading my TalkTalk package I wanted to monitor developments. This app seems to be giving accurate and expected results so far as I can tell by comparison with pretty much all the other apps out there. It doesn’t have all the visual bells and whistles of more commercial competitors but I like the professional cleanliness of it. Importantly neither does it have any pop-ups or ad’s that I’ve noticed. The ‘detailed test results’ are useful and pitched just at the right technical level I need to make performance judgements. If there was a pro version, I’d buy it. I’m using an iPad Pro via TalkTalk (no probs) with nominal 70mbs connection. My favourite of all the many I’ve tried.
It needs a 'recent post codes' feature to save having to keep entering it when looking at mobile and BB reception in new areas. Other than that I've found the App very useful.
Ofcom, the UK communications regulator, has launched an app which shows the broadband and mobile coverage availability for your address. It will also...