Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cellar 53 Wines and Spirits · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Awesome store and staff and the app works great especially during this covid19 epidemic when everything needs to be delivered.
I called the store for my delivery that was over an hour late and the worker who answered the phone told me it was delivered to the doorman because the elevator wasn’t working. One of the elevators wasn’t working and I don’t live high enough where stairs wouldn’t be an option (4 floors). She said it so nonchalant and with an attitude so I told her I was upset with the service. She then started yelling back at me and ran off the phone. A man came on the phone and started asking what I wanted to order. I told him my issue with the service and his worker and he began screaming and talking over me, calling me the wrong name multiple times and telling me I’m not right just because I’m the customer. He eventually hung up on me. I’ve been a loyal customer since I moved to Hell’s Kitchen in September and I will never be returning to Cellar 53. Terrible, terrible service.
Love the app. Very easy to use and straight forward. Inventory is current Also with delivery service and friendly staff if a substitute is required
Cellar 53 Wine and Spirits is the premier bottle shop in Hells Kitchen, New York